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Attachment Weaponisation: The Bond Was Never an Accident

Attachment Weaponisation: The Bond Was Never an Accident I never noticed the closeness being built. I just assumed it was love, and assumed what I owed because of it, without either of us ever saying it out loud. Short version: Trauma bonding is usually described as something that happens to you, almost by accident, through unpredictable reward. A 2025 Cambridge study, interviewing eighteen women with sustained attachment to abusive partners, found something sharper underneath that: the closeness itself is often deliberately constructed early on, specifically so it can be exploited later. Researchers call this attachment weaponisation. The unsettling part is that it isn't always obvious while it's happening. It can feel completely organic, right up until you realise how much invisible obligation got built into it along the way. What is attachment weaponisation? A 2025 study led by researchers at the University of Cambridge, published in the journal Violence Aga...

How to raise your prices

If your customers keep coming back and they always leave with a smile on their face, raising prices gradually should be pretty easy but you need to know their overall thoughts before you do this. How about creating a customer survey with questions like this (rating out of 5)

How happy are you with the end result/service? 1  2  3  4  5

How happy were you with the prices?  1  2  3  4  5

Overall how happy were you with our services  1  2  3  4  5

Would you recommend us and why

(Comments section) 

Getting this insight (only on the prices!) will generally give you a rough idea as to whether you can raise them or not.

Let’s say on the prices you got an average score of 5 this means your way to cheap and they thought they got a bargain so raising your prices shouldn’t be a problem. 

On the other hand if you got an average score 1 or 2 on the prices they already think their overpaying so this may be a tell tell sign that you need to lower your prices or up your game to make sure your clients are getting more value for their money.


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